The top 10 publicly-traded builders in 2017 captured a 25.5% share of new single-family home closings, down from 27.4% in 2016. The data is based on their latest 10K filings with the Securities and Exchange Commission, which provide a comprehensive summary of each firm’s financial performance.
The 25.5% share in 2017 is out of the 2017 U.S. total of 616,000 new home sales. This count represents a smaller share of the total single-family market when not-for-sale, custom home building is included.
As NAHB economist Steve Melman reported in a recent Eye on Housing blog post, publicly-traded companies possess many advantages, including better access to credit from their own balance sheets, economies of scale in land and material purchases, and in advertising and land holdings.
However, small builders are better positioned to address the growth in their local markets and their familiarity and flexibility allows them to customize their product to meet local demands and preferences.
Also, small home building companies usually have their roots in the local market and use those more personal relationships to improve quality and increase repeat business.
The often held small builder concern that the large national companies will take share away has not occurred. The residential construction industry remains primarily a sector dominated by a large number of small entrepreneurs.